James Taylor is the man tasked with driving forward Vauxhall in the fleet sector, and judging by comments made at this year’s Company Car in Action, he has plenty of reasons to feel confident. The new Corsa took centre stage at the event, and Taylor revealed that we was pleased with its performance in the company car arena up to now.
He said: “The new Corsa has started out well; it lead the true fleet market last month and its currently number one again this month. It launched in October so it’s really quarter two when it begins to gain traction. Insignia remains our jewel in the crown, because despite new competition it’s still outselling its two main rivals 2:1 in true fleet this year.”
However, despite the success of these two models, Vauxhall’s Fleet Director clearly feels that the company has a lot more to offer and highlighted the new Astra as a way to make further steps, saying: “we’ve got a fantastic strategy for new Astra. It replicates our strategy for Insignia, with wholelife cost leadership in that segment, low list prices, very good on CO2 and very good on CAP RVs.”
Vauxhall is also rolling out its revolutionary new OnStar system across new models, and Taylor believes that in a time of fierce competition in the company car market, this can help Vauxhall stay a step ahead.
He said: “OnStar is the big key initiative, which comes as standard on new Astra (pictured). You have the safety benefit, so if you crash it automatically calls the car and checks you’re okay and if you don’t respond it sends an ambulance.
“Then you’ve got the driver diagnostics, with a fleet portal for fleet managers, which will tell you mileage and MPG, as well as whether there are any faults in the car, and you get that free for five years.”